Art & Design The PR behind Jeanne-Claude & Christo’s wrapped Arc de Triomphe Why the jaw-dropping artwork was a public relations challenge.
Advertising CEO Paul Ward: ‘Havas Studios Is An Accelerator For Change’ The ambitious thinking behind Havas Studios, a new global production network in partnership with Wellcom Worldwide.
Advertising Charlie Martyn: 'There’s No Business Like New Business' A talk with Wunderman Thompson London’s Head of New Business, Charlie Martyn.
Advertising Telling Tales of Romance Alexandre Hervé, ECD of Paris-based Romance agency, explains how the respected French agency uses emotion to unite consumers.
Branding Design Plus: When a logo is a no go If you think people aren’t attached to famous brands, just see what happens when one of them changes its logo.
Advertising Qatar Airways and Kingsday 180 inject some glamour in the air Qatar Airways and Kingsday 180 in the Netherlands have recently launched “A world like never before”, a craft-packed spot that...
Advertising What's new with DDB Unlimited? - an interview with Joris Kuijpers Officially launched on January 1, Netherlands agency DDB Unlimited may be a fusion of existing entities, but its founders say ...
Events/Awards Where the regional ad industry stands Epica's Editorial Director Mark Tungate in conversation with Tarek Chemaly, Editor-at-large of ArabAd, who is also a blogger and lecturer...